The heart of your Amazon sales strategy is your listing. Key areas of focus:
Title: It should be compelling, accurate, and SEO-optimized. Utilize primary keywords without keyword-stuffing.
Bullet Points: More than just features, focus on benefits. What problem does your product solve?
Description: Expand on the story of your product. Dive into its uniqueness, origin, or how it fits into the buyer’s life.
Images: Quality is non-negotiable. Showcase product uses, dimensions, and even juxtapose against familiar objects for scale.
Engaging listings don’t just increase conversions; they build brand trust.