Data-driven decisions are pivotal on Amazon. Noteworthy metrics:
ACOS (Advertising Cost of Sale): Understand how effectively your ad spend translates to sales.
Conversion Rate: Delve deep to see how your listings perform. A low rate might mean you need better images or descriptions.
Session Percentage: Reflects your brand’s pull. High sessions and low sales might point to a price or trust issue.
Regular reviews and adaptations can mean the difference between stagnation and growth.
Introduction The Amazon marketplace is a vast ocean of products, where visibility can mean the difference between success and obscurity. At the heart of this
Introduction For many Amazon sellers, the thought of account suspension is akin to navigating a ship through stormy seas. The fear of losing their business
Introduction When an Amazon seller faces account suspension, the Plan of Action (POA) becomes their most critical tool for reinstatement. Kelly Colman, an e-commerce expert,
Introduction Reactivating an Amazon account after suspension is just the beginning of the journey. Kelly Colman, an e-commerce expert, discusses what comes after reinstatement and
While advertising is pivotal, organic growth is the backbone of sustainable success. Unlock strategies to enhance organic visibility, traction, and customer retention.
Amazon is more than just a sales platform; it’s a brand-building arena. Learn the nuances of cultivating brand loyalty, awareness, and trust in the Amazon ecosystem.
Company Number: 13163965